Adrian Madacs
Engineering & ProductRole & Responsibilities @ Reel
- Senior Product Designer with a focus on driving product design initiatives, the Discovery process and shaping Reel's Design System
- Evolving Reel's brand identity and ensuring visual consistency across collaborative projects in-house and with partner agencies and freelancers
- Expanding the design and research team to propel Reel to its next stage of growth
Educational background
2015-2017: BA in Digital Concept Development, Copenhagen School of Design and Technology
Previous experience
2021-2023: Senior Product Designer and Design System lead, Vivino
2018-2021: Senior Product Designer and Design System lead, Trustpilot
2016-2017: Digital Designer, Umwelt
2015: Digital Designer, Conferize
I specialize in dual-sided platform design, spanning B2C and B2B markets, covering Web, iOS, and Android interfaces. My core strengths encompass data-driven design, research utilization, and impactful storytelling in digital products. I have a track record of establishing and championing design systems, nurturing cross-functional collaboration, and mentoring for a culture of growth, all while implementing efficient design processes with a user-centric focus.
⚡️ Why Reel
I'm motivated by innovation and crafting great user experiences. At this point in my career, I aim to apply my skills to a purpose-driven company. The opportunity to reshape the energy industry and make a positive impact on climate change is an exciting design challenge where I hope to make a tangible impact.
Some of my colleagues
About Reel
Reel is creating a new way of buying electricity to accelerate the renewable energy transition. We are on a mission to empower companies to make a positive difference for climate through the electricity they buy. Reel enables all companies to enter a new type of electricity contract (Power Purchase Agreement) that reduces CO₂ emissions by adding new renewable electricity to the grid.