Maria Flora Andersen
Role & Responsibilities @ Reel
- As Head of Strategic Collaborations and Partnerships, I work to engage stakeholders across the value chain to drive customer acquisition and engagement, as well as improving the value of our product offering through increased value chain collaborations. I further work to increase awareness of the importance of sustainable electricity procurement among both regulatory, non-profit and corporate stakeholders. In addition to this, I am very engaged in how we work together internally.
Educational background
- I hold a BSc and MSc in Business Administration and Philosophy from Copenhagen Business School with a minor in Corporate Finance, with an exchange semester in the United States.
Previous experience
- I come from a role as managing director of a non-profit, Station, focusing on empowering students to bring their knowledge into action by applying academic experience to societal challenges. In this capacity I was responsible for fundraising, chief of staff and led multiple innovation and triple helix partnerships.
⚡️ Why Reel
I read Reels white paper on the environmental impact of electricity production and was struck by the blatant inadequacy of current systems in place for mitigating this. After meeting with the team, I was immediately compelled by the ambition and capacity of the founding team and resonated profoundly on the vision and strategy, but also regarding workplace and human values.